FOX TV – Engaging Audiences Across Genres

Working with FOX, I managed social media campaigns for iconic shows like The Simpsons, MasterChef Junior, The X-Files, and Lucifer. Each campaign required a unique tone and visual style—ranging from quirky animation to dramatic storytelling—while staying consistent with each brand’s unique voice.

• 📈 Increased engagement across 4 major show campaigns

• 🧠 Adapted strategy per genre while maintaining brand integrity

• 🧵 Created videos, memes, and quotes for multi-platform reach

• 💬 Fostered comment section conversation & fandom engagement with behind-the-scenes content and unique giveaways

“Managing multiple social media accounts for different TV shows challenged me to adapt my voice creatively across varied audiences, giving me a unique opportunity to engage fans in fresh, meaningful ways each week.”